국내 프로야구단 상대적 효율성 평가를 통한 발전방안 연구A Study on the Development Strategy of Korean Professional Baseball Teams through Evaluating the Relative Efficiency
- Other Titles
- A Study on the Development Strategy of Korean Professional Baseball Teams through Evaluating the Relative Efficiency
- Authors
- 강현민; 장재열; 이현섭
- Issue Date
- 2017
- Publisher
- 한국체육정책학회
- Keywords
- 프로야구단; 상대적 효율성; 발전방안; professional baseball teams; relative efficiency; development strategy
- Citation
- 한국체육정책학회지, v.15, no.1, pp.1 - 15
- Indexed
- KCI
- Journal Title
- 한국체육정책학회지
- Volume
- 15
- Number
- 1
- Start Page
- 1
- End Page
- 15
- URI
- https://scholar.korea.ac.kr/handle/2021.sw.korea/85603
- ISSN
- 1598-8376
- Abstract
- The purpose of this study was to evaluate the relative managerial efficiency of 10 Korean professional baseball teams in the 2015 season through Data Envelopment Analysis. Each team’s salary including players and coaching staffs for the input variable and the number of wins during the regular season and the size of home game attendance for the output variable were used respectively. And the data were analyzed using Frontier Analyst 4.0 and EnPAS 1.0 program. The results of this study were as follows. First, KT, Doosan, Nexen were measured as the efficiency frontier with the score of 100% based on CCR model. Second, according to BCC model, KIA, KT, NC, Samsung, Nexen and Doosan were recorded 100% efficiency score. Third KIA, NC, Lotte, SK, Samsung, Hanhwa and LG showed scale inefficiency, LG was inefficient under the condition of increasing returns to scale and the rest were inefficient under the condition of decreasing returns to scale. Regarding the results, some practical schemes are made to balance between team’s salary expenditure and performance. Moreover, effective marketing inducements for attracting spectators have to developed consistently to boost the managerial efficiency.
- Files in This Item
- There are no files associated with this item.
- Appears in
Collections - College of Education > Department of Physical Education > 1. Journal Articles
- Graduate School of Education > Physical Education > 1. Journal Articles
Items in ScholarWorks are protected by copyright, with all rights reserved, unless otherwise indicated.