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Cross-buying of customers: the impact of cross-buying propensity on firm's sales
Cross-buying of customers: the impact of cross-buying propensity on firm's sales
- 제목
- Cross-buying of customers: the impact of cross-buying propensity on firm's sales
- 제목 (타언어)
- Cross-buying of customers: the impact of cross-buying propensity on firm's sales
- 저자
- KIM, SANG YONG
- 발행일
- 2016-07-23
- 학회명
- 2016 Global Marketing Conference at Hong Kong
- 개최국가
- 홍콩
- 학회 개최일
- 2016-07-21 ~ 2016-07-24