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Anchoring Effects in Charitable Giving: The Limitations of Small Suggested Amuont SolicitationAnchoring Effects in Charitable Giving: The Limitations of Small Suggested Amuont Solicitation
- Alternative Title
- Anchoring Effects in Charitable Giving: The Limitations of Small Suggested Amuont Solicitation
- Authors
- Song-Oh Yoon
- Issue Date
- 31-10월-2020
- Publisher
- Korean Marketing Association
- Citation
- ICKMA-KAS 2020 International Conference: Marketing and Advertising in an Age of Radical Change, pp.79 - 81
- Conference Name
- ICKMA-KAS 2020 International Conference: Marketing and Advertising in an Age of Radical Change
- Place
- KO
- Conference Date
- 2020-10-31
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