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가상현실 디바이스 사용 의도와 구매 행동에 영향을 미치는 요인에관한 연구: 확장된 통합기술수용모델(UTAUT2)을 중심으로A Study on the Usage Intention and Purchase of Virtual Reality Device: Apploying UTAUT2

Alternative Title
A Study on the Usage Intention and Purchase of Virtual Reality Device: Apploying UTAUT2
Authors
CHOI, Sejung Marina
Issue Date
19-11월-2016
Publisher
한국광고홍보학회
Citation
2016 한국광고홍보학회 가을철 정기학술대회
URI
https://scholar.korea.ac.kr/handle/2021.sw.korea/26078
Conference Name
2016 한국광고홍보학회 가을철 정기학술대회
Place
KO
Conference Date
2016-11-19
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CHOI, Sejung Marina
미디어학부 (미디어학부)
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