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Does Advertising Exposure Prior to Customer Satisfaction Survey Enhance Customer Satisfaction Ratings?Does Advertising Exposure Prior to Customer Satisfaction Survey Enhance Customer Satisfaction Ratings?

Alternative Title
Does Advertising Exposure Prior to Customer Satisfaction Survey Enhance Customer Satisfaction Ratings?
Authors
Chan Su Park
Issue Date
31-10월-2015
Publisher
Japan Society of Marketing and Distribution
Citation
2015 International Conference of Asian Marketing Associations
URI
https://scholar.korea.ac.kr/handle/2021.sw.korea/31939
Conference Name
2015 International Conference of Asian Marketing Associations
Place
JA
Conference Date
2015-10-30
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Korea University Business School > Department of Business Administration > 2. Conference Papers

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경영대학 (경영학과)
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