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a study examining the effect of type of memberships and timing of rewards on customer loyaltya study examining the effect of type of memberships and timing of rewards on customer loyalty
- Alternative Title
- a study examining the effect of type of memberships and timing of rewards on customer loyalty
- Authors
- KIM, SANG YONG
- Issue Date
- 19-6월-2015
- Publisher
- INFORMS
- Citation
- marketing science conferencce
- Conference Name
- marketing science conferencce
- Place
- US
Johns Hopkins University
- Conference Date
- 2015-06-18
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