Detailed Information
Cited 0 time in 
Cited 0 time in 
Cited 0 time in
Metadata Downloads
Defining a research agenda for mobile marketing
- Authors
- Janghyuk Lee
- Keywords
- Mobile telephone, Marketing
- Issue Date
- 5-12월-2008
- Publisher
- Marketing Science Institute
- Citation
- Marketing Scinece Institute Mobile Marketing Symposium
- Conference Name
- Marketing Scinece Institute Mobile Marketing Symposium
- Place
- US
Boston
- Conference Date
- 2008-12-04
- Files in This Item
- There are no files associated with this item.
Items in ScholarWorks are protected by copyright, with all rights reserved, unless otherwise indicated.