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The Matching Effect between Product-understanding Task and Information Presentation Format on User EngagementThe Matching Effect between Product-understanding Task and Information Presentation Format on User Engagement

Alternative Title
The Matching Effect between Product-understanding Task and Information Presentation Format on User Engagement
Authors
Lee, Gunwoong
Issue Date
24-Jun-2020
URI
https://scholar.korea.ac.kr/handle/2021.sw.korea/6657
Conference Name
PACIS 2020 PROCEEDINGS
Place
사우디아라비아
온라인
Conference Date
2020-06-24
Conference Name
Pacific Asia Conference on Information Systems (PACIS) 2020
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Korea University Business School > Department of Business Administration > 2. Conference Papers

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Lee, Gun woong
Korea University Business School (Department of Business Administration)
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