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Self-Construal과 Temporal Construal이 소비자의 고려상품군 형성에 미치는 영향

Authors
Ryu, Gangseog
Publisher
한국소비자학회
Citation
한국소비자학회 2008 춘계학술대회
URI
https://scholar.korea.ac.kr/handle/2021.sw.korea/72215
Conference Name
한국소비자학회 2008 춘계학술대회
Place
KO
Conference Date
2008-05-10
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Korea University Business School > Department of Business Administration > 2. Conference Papers

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경영대학 (경영학과)
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