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IT, the hands-off manager: Digital business strategy in the ecosystem environment

Authors
Kim, H.Lee, J.-N.Han, J.
Issue Date
2017
Publisher
International Information Institute Ltd.
Keywords
Business ecosystem; Digital capability; Ecosystem nichejaemin@korea.ac.kr; Ecosystem strategic paths; Information technology (IT)
Citation
Information (Japan), v.20, no.9, pp.6287 - 6304
Indexed
SCOPUS
Journal Title
Information (Japan)
Volume
20
Number
9
Start Page
6287
End Page
6304
URI
https://scholar.korea.ac.kr/handle/2021.sw.korea/86123
ISSN
1343-4500
Abstract
This exploratory study focuses on the role of IT and captures business strategy in a complex ecosystem environment. The study presents and discusses findings from a qualitative case study on Hyundai Motor's ecosystem from IT aspects, in which each company can sustain or enhance its niche capability in an ecosystem using IT. Given rapidly changing circumstances, IT helps companies move to other species in the ecosystem and move to other ecosystems. Digital business strategy, which uses IT as a hands-off manager in a business ecosystem, is composed of IT for species capabilities and IT for strategic choices. © 2017 International Information Institute.
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