Detailed Information

Cited 0 time in webofscience Cited 0 time in scopus
Metadata Downloads

좌장 및 토론 : The effect of firm's severity of unethicality on brand trust: the role of ethical self-identity and brand relationship quality좌장 및 토론 : The effect of firm's severity of unethicality on brand trust: the role of ethical self-identity and brand relationship quality

Alternative Title
좌장 및 토론 : The effect of firm's severity of unethicality on brand trust: the role of ethical self-identity and brand relationship quality
Authors
Kim, Jaehwan
Issue Date
19-10월-2019
Publisher
한국마케팅관리학회
Citation
2019 마케팅 추계통합 학술대회
URI
https://scholar.korea.ac.kr/handle/2021.sw.korea/9299
Conference Name
2019 마케팅 추계통합 학술대회
Place
KO
서강대학교
Conference Date
2019-10-18
Files in This Item
There are no files associated with this item.
Appears in
Collections
Korea University Business School > Department of Business Administration > 2. Conference Papers

qrcode

Items in ScholarWorks are protected by copyright, with all rights reserved, unless otherwise indicated.

Related Researcher

Researcher Kim, Jae hwan photo

Kim, Jae hwan
경영대학 (경영학과)
Read more

Altmetrics

Total Views & Downloads

BROWSE