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Market perception on cloud computing initiatives in organizations: An extended resource-based view

Authors
Son, InsooLee, DongwonLee, Jae-NamChang, Young Bong
Issue Date
Sep-2014
Publisher
ELSEVIER SCIENCE BV
Keywords
Cloud computing; Event study; Extended resource based view; Firm performance; Market value of firm; Technology innovation
Citation
INFORMATION & MANAGEMENT, v.51, no.6, pp.653 - 669
Indexed
SCIE
SSCI
SCOPUS
Journal Title
INFORMATION & MANAGEMENT
Volume
51
Number
6
Start Page
653
End Page
669
URI
https://scholar.korea.ac.kr/handle/2021.sw.korea/97604
DOI
10.1016/j.im.2014.05.006
ISSN
0378-7206
Abstract
This study aims to investigate the economic value of cloud computing from the perspective of the stock market. More specifically, we conceptualize the relationship between the cloud computing initiatives of firms and the market reaction based on resource-based and extended resource-based views. For this study, we analyze 212 firm-level cloud computing announcements between 2006 and 2011 by employing the event study methodology. Our empirical results indicate that the market positively reacts to the cloud computing initiatives of firms. Moreover, the market reactions to cloud computing initiatives depend on three key characteristics of cloud computing, namely, firm-specific, resource-specific, and vendor-specific factors. (C) 2014 Elsevier B.V. All rights reserved.
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