Detailed Information
Cited 0 time in 
Cited 0 time in 
Cited 0 time in
Metadata Downloads
3-Screen(TV, PC, Mobile) 통합광고노출효과 및 광고비 최적배분 추정모델 연구3-Screen(TV, PC, Mobile) total advertising exposure effects and advertising expenditure allocation estimation model
- Alternative Title
- 3-Screen(TV, PC, Mobile) total advertising exposure effects and advertising expenditure allocation estimation model
- Authors
- CHOI, Sejung Marina
- Issue Date
- 4-11월-2016
- Publisher
- 한국광고학회
- Citation
- 2016 한국광고학회 가을철 정기학술대회
- Conference Name
- 2016 한국광고학회 가을철 정기학술대회
- Place
- KO
- Conference Date
- 2016-11-04
- Files in This Item
- There are no files associated with this item.
Items in ScholarWorks are protected by copyright, with all rights reserved, unless otherwise indicated.