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Editorial: recent trends in advertising and required research in emerging markets-an Asian perspective
- Authors
- Lee, Jong-Ho; Song, Ji Hee
- Issue Date
- 19-5월-2019
- Publisher
- ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD
- Citation
- INTERNATIONAL JOURNAL OF ADVERTISING, v.38, no.4, pp.507 - 510
- Indexed
- SSCI
SCOPUS
- Journal Title
- INTERNATIONAL JOURNAL OF ADVERTISING
- Volume
- 38
- Number
- 4
- Start Page
- 507
- End Page
- 510
- ISSN
- 0265-0487
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